Where expertise meets execution
Lexia Analytics is a Revenue Growth Management consultancy and software company. We work with B2B and B2C companies on pricing strategies, trade investment, promotion effectiveness, and the commercial capabilities that drive sustainable margin growth. And when the work calls for a permanent technical solution, we build one.
WHAT WE BELIEVE
What is RGM, and why does it matter?
Revenue Growth Management is the discipline of deciding how to price, promote, and structure your commercial relationships to grow both the top and bottom line simultaneously. Done well, it turns margin leakage into retained profit and gut-feel decisions into repeatable, data-driven ones.
It is not a single product. It is a way of running your commercial operation — and it requires both the right analytical frameworks and the right tools to make it last.
“RGM is not a single product. It is a way of running your commercial operation”
Lexia was built around this belief. Our team has practised RGM across dozens of markets and categories. Our software was designed by people who understand what commercial teams actually face on the ground.
Whether you need software to manage fragmented trade, analytical support to sharpen your pricing, or both — Lexia is built to go the full distance with you.
HOW WE WORK
One discipline. Two ways in.
Most consultants stop at the recommendation. Most software vendors stop at the tool. Lexia sits at the intersection of both, not because we bundle two services together, but because a decade of working inside commercial teams has made it clear:
Insights without implementation rarely stick, and tools without expertise rarely land. We identify what needs to change, and we build what is needed to make it permanent.
SOFTWARE
Lexia Studio
Managing trade spend across fragmented distribution is one of the hardest operational challenges in consumer goods. Many distributors, localised promotions, and complex trading terms quickly exceed what any spreadsheet can handle.
Lexia Studio is our flagship platform, more than ten years in the making. It integrates directly with your ERP and gives your commercial team full visibility and control without manual effort.
ADVISORY & SOLUTIONS
Lexia Consulting
Our advisory practice covers the full RGM agenda: pricing strategy, discrete choice modelling, promotion effectiveness, trading terms, and channel profitability.
When a consulting engagement keeps surfacing the same technical problem, we build a solution for it. CPQ+, Profitability Cube, and Price Scout all started this way: built in the field, now available to every client we work with.
Our Clients
Who We Work With
Our focus is directed towards brands within the consumer goods markets and those which primarily rely on a direct and indirect distribution model. Lexia’s global presence allows our software solution to be deployed in 8 different countries with over 800 active users worldwide. LexiaStudio is currently assisting clients cover more than 3800 promotions each month & manages a combined universe of 12,000 primary customers and over 2.2 million secondary customers.








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