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Customer Profitability in market downturn
Customer Profitability in a downturn & the importance of granularity of analysis. When working with a major spirits company some years ago, we had achieved ...
Jelle de Jong
April 25, 2023
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Uncertain Times For Price & Promotions
Pricing & Promotions in Times of Uncertainty – Lexia Analytics For years inflation has been at historical lows in much of the world. In the ...
Jelle de Jong
November 25, 2022
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